Nalin Chaiyasit
Leads power-user audits and cohort design. Former product analytics lead for multi-product SaaS.
We help product organizations understand advanced usage with rigor—definitions, instrumentation, and interpretation that survive roadmap churn.
Teams often celebrate login frequency while missing the users who expand accounts, unlock complex workflows, or quietly hold institutional knowledge inside the product. Cloudroutebase was founded to make those people visible in the data—and to keep measurement honest as features change.
We are an advisory practice, not a software vendor. Our deliverables are tracking plans, cohort definitions, audit reports, and working sessions your team owns afterward.
Our studio is in Mueang, Ao Nang, Krabi, Thailand. Engagements are primarily remote, with optional on-site workshops in Thailand by arrangement.
A small practice with senior coverage across analysis, instrumentation, and client partnership.
Leads power-user audits and cohort design. Former product analytics lead for multi-product SaaS.
Designs tracking plans and QA rituals that hold up through roadmap churn.
Coordinates engagements from Ao Nang and keeps remote workshops crisp and decision-oriented.