About Cloudroutebase

We help product organizations understand advanced usage with rigor—definitions, instrumentation, and interpretation that survive roadmap churn.

Why we exist

Teams often celebrate login frequency while missing the users who expand accounts, unlock complex workflows, or quietly hold institutional knowledge inside the product. Cloudroutebase was founded to make those people visible in the data—and to keep measurement honest as features change.

We are an advisory practice, not a software vendor. Our deliverables are tracking plans, cohort definitions, audit reports, and working sessions your team owns afterward.

Where we work

Our studio is in Mueang, Ao Nang, Krabi, Thailand. Engagements are primarily remote, with optional on-site workshops in Thailand by arrangement.

Team collaborating in a bright workspace

People

A small practice with senior coverage across analysis, instrumentation, and client partnership.

Portrait of Nalin Chaiyasit

Nalin Chaiyasit

Principal Analyst

Leads power-user audits and cohort design. Former product analytics lead for multi-product SaaS.

Portrait of Evan Brooks

Evan Brooks

Instrumentation Partner

Designs tracking plans and QA rituals that hold up through roadmap churn.

Portrait of Praewa Srisuk

Praewa Srisuk

Client Partner

Coordinates engagements from Ao Nang and keeps remote workshops crisp and decision-oriented.