Evidence from recent engagements

These notes reference specific analyses—audits, continuity reviews, attribution sessions, and workshops—rather than generic praise.

Cross-Device Journey Audit

“The audit showed our desktop resume page never received the booking draft ID from mobile. We had argued about “conversion quality” for months; the sample paths made the missing field obvious. Scheduling the readout across time zones took longer than I hoped, but the backlog we left with was specific enough for engineering to estimate.”

Nalinee S. · Product lead, consumer booking app

Attribution Alignment Consultation

“Marketing credited last mobile ad click while product credited first desktop login. Two sessions with Cloudroutebase produced a written rule both teams signed. I still wish we had started with clearer event names, yet the policy stopped the weekly report fights.”

Marcus T. · Growth manager, regional media app

Behavior Brief Workshop

“We brought tablet and phone recordings from Bangkok shoppers who switched devices after store visits. The workshop forced us to write problem statements with evidence snippets instead of vague “friction” notes. Design left with three experiments ranked by how often the handoff failed.”

Pimchanok W. · UX researcher, retail loyalty app

Session Continuity Review

“The continuity scorecard flagged that our KYC upload state expired before most users opened a laptop. Not glamorous, but it explained the ghost desktop sessions. We needed one clarifying call after delivery because our event dictionary was outdated—worth fixing before a full audit.”

Evan R. · Analytics owner, fintech onboarding

Cross-Device Journey Audit

“Parents start lessons on phones and finish worksheets on shared tablets. Cloudroutebase mapped where the worksheet progress reset and which events never fired on the tablet build. Mild caveat: we had to wait a week for vendor access approval, which delayed week two of the audit.”

Soraya K. · Head of product, education app

Extended story: booking drafts that vanished on desktop

A Bangkok consumer booking app commissioned a Cross-Device Journey Audit after support tickets described unfinished phone bookings that “reset” on laptop. Path sampling showed the desktop resume route never accepted the draft ID emitted on mobile. The ranked backlog led with a single field contract change, then a secondary measurement fix so resume attempts stopped looking like cold starts. Access approval took an extra week; once granted, the four-week plan held.

Explore that audit